This Business of IoT: What You Need to Know

ShopperTrak’s CTO gives his take on the current and future state of IoT.

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The Shoppes at Mandalay Place

See what ShopperTrak customers have to say about our solutions!

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Bring Them In. Ring Them Up.

Increase traffic, conversion and transaction size with the power of ShopperTrak’s In-Store Analytics and People Counting Solution.

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Big Data? Big Deal!

We make it easy for our clients to discover customer insights by integrating multiple data sets into one simple In-Store Analytics and People Counting Solution.

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ShopperTrak People Counting Solution - Retail Analytics

Seeing who walks through your doors is just the beginning

When you fully understand your customer, you begin to see the bigger picture of what’s going on in your business. ShopperTrak’s best-in-class People Counting perimeter analytics leverage traffic, labour and sales data to optimise your marketing and operational effectiveness. Armed with these insights, you can measure, monitor and modify your efforts.

Draw Them In.

Get people in the door and make the most of their experience once they're in Learn More

Marketing Effectiveness. Are your marketing programs capturing walk-by traffic?

Power Hours. When are your store’s busiest hours and are you taking advantage of them?

Retail Analytic Solution - Foot Traffic - People Counting

Foot traffic. Is your store getting its share of foot traffic?

Staffing. Does your store have the right shopper-to-assistant ratio?

What's Their Path & Why?

Understand your customers’ shopping patterns in order to enhance their in-store customer experience. Learn More

Formats & Layouts. Which areas attract the most shoppers?

Zone Analytics. Are the areas with the highest traffic your best performers?

Dwell Time. Are your shoppers spending the right amount of time in the right areas?

Did They Buy?

Increase conversion by making sure your operations are efficient and your customers get the assistance they need. Learn More

Queue Management. Is your checkout process costing you customers?

Sales Intercept. Are your sales assistants enhancing the customer shopping experience?

Merchandising. Is your merchandising successfully increasing your transaction size?

Bring Them Back.

Drive repeat purchase by creating a shopping experience your customers will remember. Learn More

Consumer Insights. What drives your customers’ behaviour?

Loyalty. How do you turn first-time customers into repeat ones?

Abandonment. Are shoppers leaving your store before they buy?

Take Action

ShopperTrak provides actionable insights into consumer behaviour enabling you to increase revenue.

Uncover Opportunities

Our engagement team is here for you, helping you discover opportunities that have proven ROI. Find out more about how our team can help you drive results throughout your organisation.

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Analyse Your Data

Whether you need to perform in-depth analysis or simply want to understand key metrics at a glance, ShopperTrak’s flexible reporting platform delivers instant access to compelling, actionable insights.

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Put ShopperTrak's In-Store Analytics to work today.

Finally understand your customers — and turn that knowledge into increased sales. It's that simple.

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